You start working with typography for every project from scratch every time because you don’t have a clear structure on how to achieve the best results fast and efficiently

You like designs created by others but when you try to create your design, you think your work doesn’t look professional

You spend too much time choosing fonts and font pairs and in the end, you still don’t like or are not sure about the result

You can’t properly explain your font choice to clients and colleagues, so you feel like an imposter

You always keep asking yourself and others if you have chosen the right font, space, sizing, hierarchy

When you create designs using only typography, they look too empty or like drafts

You feel so discouraged hearing ‘You need to work on typography’ from your peers, followers or colleagues

All the typography resources you researched are missing depth, are too generic and don’t give you any practical solutions or examples of how exactly to implement the typography rules in real designs.

You spend too much time choosing fonts and font pairs and in the end, you still don’t like or are not sure about the result

You can’t properly explain your font choice to clients and colleagues, so you feel like an imposter

You always keep asking yourself and others if you have chosen the right font, space, sizing, hierarchy

When you create designs using only typography, they look too empty or like drafts