🗒️ → 💻 → 💵
LANDING PAGE MASTERy course
Learn everything a Designer must know about Landing Pages
From marketing → to design → to communication with clients. For designers who want to make money by creating landing pages with HIGH conversions
Join 200+ experts who love conversions ↓
★★★★★
So many insights, new information, loved the tips about landing page structure, cta buttons and where to use them!
— Diana Afanasyeva
UX/UI Designer at AKDev Group
★★★★★
This masterclass made me look at landing page audits from a different perspective and helped us secure a startup valued at $500M 🫡
— Adrian Kuleszo
Founder at DesignMe
★★★★★
This course is amazing 🔥 I didn't expect this much information! The best thing about the course is that we weren't learning how to design a landing page but understanding the core concepts used in designing it.
— Alisa Prem
Product Designer at American Express
💵
Money makes money!
The fastest way to make money is to help other people make money. Once you learn how to create landing pages for high conversions, you'll skyrocket your income.
Get more money, more conversions, more confidence.
What You'll Learn:
3 types of Landing pages that bring money
5 Layers of Marketing behind a high-converting Landing Page
How to do Research and write compelling headlines that grab attention
The 8-Step Design process of a high-converting Landing Page
How to develop a Landing page for free not being a developer
How to test your landing pages for the highest results
How to show value and how much to charge for your work
Communication with a client secrets
5 best typefaces for high conversions
How to create a stunning Hero / Product image
What CTAs, colours and images to use for the landing page
7-block structure of the landing page
WHAT you get inside of this course
15 transformational lessons + the easiest way to create landing pages that convert
Get your lifetime access 🔑 to all these lessons ↓
Introduction to Landing Pages
What a Landing Page actually is. The purpose of it. How landing pages looked like 150 years ago.
Marketing and 3 types of landing pages that drive sales 💸
The place of design in marketing. What is Marketing? Marketing funnel and the place of a landing page in it. Hot and cold traffic.
The exact process of creating landing pages
From strategy and vision to the tools I use. You'll learn where exactly to start and what to focus on.
How to create a mockup for your digital product in seconds 🎁
Bonus lesson on how to create a Product Box for your digital product in just a few simple steps using Figma.
Clients, pricing, communication, value
What people actually want to get when they ask for a landing page. Underdeliver / Overdeliver / Deliver - how to do it right. Communicate your value, take the job out of their plate.
7-block structure of a perfect landing page
Copywriting frameworks, Emotions, Logic, Questions. How to build a landing page that actually converts.
Research. Business vs Customer
Landing page is always about connecting 2 parties: businesses and their target audience. In this lesson you'll learn what questions to ask both parties to create a high-converting page.
Copywriting for non-copywriters
This course is not about copywriting but you should know where to get a good copy for a landing page.
★★★★★
This class is like completing a semester-long university-level marketing course. You’ve packed so much knowledge into short and concise videos and your wealth of real life experience shines through.
—
Danbee Shin
Web Design Mentor + Global Inclusion Specialist
Aesthetics or Function?
The goal of a landing page is to convert. Learn the difference between Aesthetic and Functional landing pages.
The 8-step landing page design process
Where to start, what to focus on, what to keep in mind. Every single detail of the landing page design process: from analysis to typography, colours to handoff.
Course vs SAAS vs Mobile App
Not all landing pages are the same. Learn how to approach different types of products when designing a landing page.
The CTA and Trust Signals
Conversions are all about trust. If you can build trust, your landing page conversions will skyrocket. Learn what elements to add to your page and how to use them.
Landing page development
Do you know what should be done before developing a landing page? How to develop it without hiring anyone else? You'll learn it all.
Testing, metrics, analytics
Landing page is part of the sales funnel. Check it before you launch it, but don't forget about the key metrics.
Replay of the Q&A session
You can learn a lot from the questions of other people and the answers to these questions. This 54-minute session will help you close the gaps about high-converting landing pages.
Get all the lessons!
Learn a new skill today!
Metrics + Money + Results
You'll learn the secrets of creating high-converting landing pages for others or for yourself, writing catchy copy and developing pages super easy and fast, even without previous experience in development or copywriting.
★★★★★
This course changed my whole concept regarding Landing Pages. You will not get this much knowledge in any other place.
—
Shiyon SV
Team Lead at Vtrio Solutions Pvt. Ltd.
Inside of the Class
The KEY principles of a Landing Page Design and how to apply them for results
Aesthetics vs. Conversions: the Landing Page dilemma and how to solve it
Typography for High-Conversions: what fonts to choose for a landing page
Copywriting of a high-converting Landing Page for Designers
Cracking the Code without Coding: how to develop LPs for conversions
Clients, Pricing, Budgets, and Expectations — the designer's Landing Page struggle
Clients: How NOT to Underdeliver or Overdeliver, Underpromise or Overpromise
Staying Ahead of the Curve: designing trendy Landing Pages and how to stand out
Desktop or Mobile Version: designing for large and small screens
Testing, Analytics: the art of refining Landing Page designs for the best results
Landing Page Marketing 101: 5 layers of marketing for your and your client's success
This course is for:
- Designers (UX/UI, Product, Graphic)
- Entrepreneurs who want to build a money-making machine for their businesses
- Digital Marketers (who want to increase conversions)
- Content creators who want to monetize their brands
- Digital products creators (eBooks, courses)
- Anyone who wants to learn how to create landing pages that make money
This course is NOT for:
- People who are not open to learn
- "Victim-mindset" people
- People who don't take action
Author, Alex Hess
UX Designer, Product Design Team Lead, Design Director—I have a long career designing digital products, websites, and landing pages for mobile games, coaches, B2B companies, eCommerce brands and small to large businesses.
In this course, I teach the core principles of creating high-converting landing pages that shift your mind IMMEDIATELY toward business growth.
This course is the most valuable for Designers who want to know how to design for conversions.
I'll guide you step-by-step through the marketing and design process, sharing my knowledge and insights to help you create landing pages that drive results for YOU and your clients.
Landing Page Mastery
for designers and creators
$97
One-time payment · Lifetime access
Full Access to the Course
15 Video Lessons (4 hours total)
Client Communication & Pricing
Marketing and Copywriting Secrets
7-Block Structure of the Landing Page
8-Step Design Process System
5 Best Typefaces for High Conversions
Development Advice for non-developers
Q&A session
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